The Maryland Department of Labor, Licensing & Regulation (DLLR) and the Maryland Workforce Exchange contracted with FCM to customize the national Workforce Investment Works campaign for use by workforce professionals throughout Maryland. The customization included development of a new campaign brand, Maryland Jobs Now and a logo for the brand, along with customized filters and submission options that elevated Maryland’s ability to communicate with policy makers about the services, value and impact of the workforce investment system in Maryland.
“When the National Association of Workforce Boards chose a new communications firm, we did a thorough review of our choices and could not be happier with FCM. Their dedication to us as a client is exceptional, and their eye for what we need has been superb. The measure of their excellence is demonstrated through our selection for the International Davey Award for our integrated campaign.”
Ron Painter – Chief Executive Officer
National Association of Workforce Boards (NAWB)