Webinar Series: The Social Media Blueprint: Tools and Strategies for Workforce & Education

Even though you know it’s important, do you have less and less time to effectively manage and build your social media presence?  Does your social media strategy need a major refresh? Are you leveraging the right platforms for your student, adult learner, job seeker and employer

audiences? 

This four-part webinar series provides an in-depth, step-by-step process to build effective operational systems for social media management specifically for workforce and education organizations. You’ll learn how to 1) audit and optimize existing social profiles, 2) build target audience profiles and align them with the optimal social platforms, 3) use social media data points to evaluate effectiveness and make course corrections, and 4) develop and execute a strategy with compelling content pillars. The series includes valuable handouts: tools for simplifying social media management, a content visibility success formula, and a social media content calendar template.