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The Great Resignation – The Future of Work Authority Magazine interviews FCM’s CEO about how employers and employees are reworking work together.
Skills-based Hiring as the Gold Standard — Will employers shift to skills-based hiring versus the focus on degrees?
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15 Things You are Forgetting to Do
FCM’s VP Operations says “get to the point” among other things.
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Integrating Marketing & Communications for PR Pros
Why silo these practices when you can integrate them to meet your objectives?
MoreInterview
The Great Resignation – The Future of Work Authority Magazine interviews FCM’s CEO about how employers and employees are reworking work together.
Skills-based Hiring as the Gold Standard — Will employers shift to skills-based hiring versus the focus on degrees?
MoreA Story of Hope – Meet Author Celina Shands
FCM’s CEO shares her story for National Month of Hope.
MoreChip Baker – The Success Chronicles
FCM’s CEO talks with Chip Baker about the inspirations of how FCM was founded.
Read MorePR Campaigns
15 Things You are Forgetting to Do
FCM’s VP Operations says “get to the point” among other things.
MoreWebinar
Integrating Marketing & Communications for PR Pros
Why silo these practices when you can integrate them to meet your objectives?
MoreWhat’s New
Full capacity marketing earns 8 davey awards
Who won 8 international awards for their 2021 workforce and education campaigns?
Congrats to our customers
Cultivating Business Partnerships
FCM will deploy a Behind Every Employer campaign for College of the Canyons.
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The Future of Auto Tech
FCM receives another round of funding to support Bay Area regional colleges in CTE equity enrollment for NextGen Auto.
See the project in actionRecent Blog Posts
Hacienda La Puente Adult Education: A Case Study in Effective Storytelling
People love a good story. Stories create emotional connections. They make information memorable. Read on to learn why you should pause to ask: What’s my organization’s story, and how are we telling it?
Read MoreLead Generation Got You Down? Pivot to Building Brand Awareness to Boost College Enrollment Numbers
Is college worth it? That’s a question more and more people are asking themselves – and that is creating a need to rethink lead generation campaigns and take a step toward building greater brand awareness for your college.
Read MoreHow One Local Workforce Board is Coordinating Employer Engagement Regionally
Businesses and workers across the country have been nothing if not resilient over the past two years, as they worked to overcome unprecedented challenges brought on by the pandemic. Businesses in California’s Santa Cruz County are no exception. A recent report by the Santa Cruz County Workforce Development Board (SCCWDB) highlights the major issues businesses face within
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Anika Jackson to lead FCM expansion efforts
Anika Jackson, who has more than 25 years of marketing experience, will assume the role of vice president of Operations for FCM. In that role, she will work to ensure FCM’s customers have access to cutting-edge solutions to address the student enrollment issues plaguing K-12, post-secondary education and workforce organizations...
Read MoreAward-Winning #MoveAheadWithAdultEducation Campaign Celebrates 1 Year
Campaign raises awareness among 5M interested adult learners, leads to referrals for 2,300 schools
Read MoreFCM Earns Daveys for Student Awareness & Recruitment Campaigns
FCM was recognized by the Academy of Interactive and Visual Arts (AIVA) through its 2021 Davey Awards...
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