FCM worked with all workforce investment boards and One-Stop Career Centers in Virginia to improve brand awareness and market penetration among Virginia businesses, through an integrated campaign.
“Full Capacity Marketing has a distinct and effective style of collaboration that is highly successful in bridging gaps and finding common ground between various stakeholders. Their public awareness campaign was highly successful in improving our brand awareness, but most importantly laid the foundational groundwork for building partnerships with our most important community stakeholders within the public workforce investment system, economic development and community colleges.”
Shanee Smith – Senior Planner
Virginia Employment Commission – Workforce Investment Act Division