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Custom Brand Toolkit

Full Capacity Marketing, Inc.

Get Your
Workforce & Education
Customized Brand Toolkit

Get your customized brand toolkit complete with templates, tools, and instructions to position your brand within your unique market.

Celina Shands, M.S.

CEO/FOUNDER

What's In The Toolkit?

Take a quick tour.

To expand click the Full Screen toggle icon , that looks like this full screen located below the toolkit.

Kickoff Consultation

Foundational Communication & Management Tools

Brand Building Tools

Outreach & Recruitment Tools

Capacity Building Webinar: How to Use Your Customized Toolkit

Our Packages

Both packages include a kickoff strategy session with your outreach teams to identify specific needs of your organization to customize the toolkit. After the toolkit has been developed and approved, we will conduct a capacity-building webinar to ensure your teams know how to apply the toolkit and also modify it for your future needs.

Package 1

  • Kickoff Strategy Session
  • Logo Refresh & Brand Guidelines
  • Press Release Template
  • 3 Fact Sheets & Templates
  • eNewsletter Design Template
  • Social Media Graphics
  • Print or Digital Ad Formats
  • Blog Template
  • Web Landing Page Template
  • Customized Brand eBook
  • Capacity-building Webinar
Purchase Now

Package 2

  • Kickoff Strategy Session 
  • Logo Refresh & Brand Guidelines  
  • Press Release Template 
  • 3 Fact Sheets & Templates 
  • eNewsletter Design Template
  • Social Media Graphics 
  • Print or Digital Ad Formats 
  • Brand Video
  • Customized Brand eBook
  • Capacity-building Webinar 
Purchase Now

As a communications expert in workforce & education, Celina has helped more than 750 organizations recruit underserved populations and engage employers to be a part of their important mission. Celina’s agency is a proud partner with COABE through the Educate & Elevate, #MoveAheadWithAdultEd and Behind Every Employer campaigns which collectively have earned 7 global awards. Celina has earned more than 75+ Davey Awards as well as a Stevie® Business Award for Communications Campaign of the Year. She is a best selling author as part of a women’s anthology that hit #1 on Amazon in three categories including Women in Business, Business Etiquette and Services Industry. As a former American Marketing Association’s Marketer of the Year, Celina has committed her career to representing organization in workforce and education because of the power of their critical missions to achieve social mobility.

Schedule a Consult

Your Facilitator

Celina Shands, M.S.

CEO/FOUNDER

FCM is a national consultancy specializing in brand storytelling and strategic communications for those in the workforce education and entrepreneurship sectors