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FCM in the News

Our C-level executives share their thought leadership in strategic communications within the workforce, education and entrepreneurship sectors.

Interview

What Do You Need To Get Hired In Today’s Corporate Job Market?

No Woman Left Behind Podcast Host Rosie Zilinskas interviews FCM’s CEO as to what companies are doing to hire these days as they grapple with the world’s ever-changing landscape, and how workers can advance their careers.

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Interview

The Lost Traveler Podcast with Henry-Cameron Allen

FCM’s CEO Celina Shands shares her incredible backstory, including how education and mentorship helped her gain a basketball scholarship that changed the trajectory of her life, starting three companies, including 21-year old Full Capacity Marketing.

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Interview

The Great Resignation – The Future of Work Authority Magazine interviews FCM’s CEO about how employers and employees are reworking work together.

Skills-based Hiring as the Gold Standard — Will employers shift to skills-based hiring versus the focus on degrees?

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Webinar

Integrating Marketing & Communications for PR Pros

Why silo these practices when you can integrate them to meet your objectives?

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Interview

A Story of Hope – Meet Author Celina Shands

FCM’s CEO shares her story for National Month of Hope.

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Interview

Interview

What Do You Need To Get Hired In Today’s Corporate Job Market?

No Woman Left Behind Podcast Host Rosie Zilinskas interviews FCM’s CEO as to what companies are doing to hire these days as they grapple with the world’s ever-changing landscape, and how workers can advance their careers.

More
Interview

The Lost Traveler Podcast with Henry-Cameron Allen

FCM’s CEO Celina Shands shares her incredible backstory, including how education and mentorship helped her gain a basketball scholarship that changed the trajectory of her life, starting three companies, including 21-year old Full Capacity Marketing.

More
Interview

The Great Resignation – The Future of Work Authority Magazine interviews FCM’s CEO about how employers and employees are reworking work together.

Skills-based Hiring as the Gold Standard — Will employers shift to skills-based hiring versus the focus on degrees?

More
Interview

A Story of Hope – Meet Author Celina Shands

FCM’s CEO shares her story for National Month of Hope.

More

Your Brand Amplified

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FCM’s VP Operations hosts a podcast with 30,000 monthly listeners and more than 500 5-star reviews.

Welcome to Your Brand Amplified®. The podcast where we interview marketers, publicists and brands to learn their stories, what makes them tick, and tips and tricks that make a difference.  More.

Webinar

Webinar

Integrating Marketing & Communications for PR Pros

Why silo these practices when you can integrate them to meet your objectives?

More

What’s New

Thought leadership articles on marketing and communications

What’s New

Full capacity marketing earns 8 davey awards

Who won 8 international awards for their 2021 workforce and education campaigns?

Congrats to our customers
What’s New

Cultivating Business Partnerships

FCM will deploy a Behind Every Employer campaign for College of the Canyons.

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What’s New

The Future of Auto Tech

FCM receives another round of funding to support Bay Area regional colleges in CTE equity enrollment for NextGen Auto.

See the project in action

Recent Blog Posts

Get the latest advice from FCM on how to elevate your brand.

Recent Blog Posts

Getting Down to Business: Advocating for Small Businesses on Capitol Hill

FCM’s VP of Operations, Anika Jackson is a member of the Intuit Small Business Council which represents over 10 million small businesses. She recently had the privilege of participating in a visit to Capitol Hill to brief policy makers on the challenges facing small business owners and advocate for policies that support their growth and success. Here is Anika’s account of the visit. 

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Recent Blog Posts

Hacienda La Puente Adult Education: A Case Study in Effective Storytelling

People love a good story. Stories create emotional connections. They make information memorable. Read on to learn why you should pause to ask: What’s my organization’s story, and how are we telling it?

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Recent Blog Posts

Lead Generation Got You Down? Pivot to Building Brand Awareness to Boost College Enrollment Numbers

Is college worth it? That’s a question more and more people are asking themselves – and that is creating a need to rethink lead generation campaigns and take a step toward building greater brand awareness for your college.

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Recent Blog Posts

How One Local Workforce Board is Coordinating Employer Engagement Regionally

Businesses and workers across the country have been nothing if not resilient over the past two years, as they worked to overcome unprecedented challenges brought on by the pandemic. Businesses in California’s Santa Cruz County are no exception. A recent report by the Santa Cruz County Workforce Development Board (SCCWDB) highlights the major issues businesses face within

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Recent Blog Posts

3 Marketing Trends to Embrace in 2023

If you jumped into the new year without much chance to focus your marketing efforts in 2023, don’t worry. FCM reviewed this year’s predicted marketing trends and compiled some of the top trends in the list below to guide (or refine) your planning.

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Recent Blog Posts

Join the National Movement with #MoveAheadWithAdultEd

College enrollment nationwide dropped 30% during the fall of 2020, as they scrambled to take their...

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Recent Blog Posts

Website Maintenance – What Does it Mean?

Launching a website can feel like the culmination of a long journey! You have likely spent months working with a team on strategy, user...

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Recent Blog Posts

San Francisco Bay Area colleges re-brand “Auto”

The Current COVID-19 Trends In Education Have Had A Significant Impact On The Methodology And Approach Organizations Need To...

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Press Releases

FCM shares the great work of its clients and partners.

Press Releases

Anika Jackson to lead FCM expansion efforts

Anika Jackson, who has more than 25 years of marketing experience, will assume the role of vice president of Operations for FCM. In that role, she will work to ensure FCM’s customers have access to cutting-edge solutions to address the student enrollment issues plaguing K-12, post-secondary education and workforce organizations...

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Press Releases

Award-Winning #MoveAheadWithAdultEducation Campaign Celebrates 1 Year

Campaign raises awareness among 5M interested adult learners, leads to referrals for 2,300 schools

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Press Releases

FCM Earns Daveys for Student Awareness & Recruitment Campaigns

FCM was recognized by the Academy of Interactive and Visual Arts (AIVA) through its 2021 Davey Awards...

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Press Releases

FCM and The Learning Strategy Joins Behind Every Employer Campaign

Growing the workforce talent pipeline and helping employers upskill their own workers is a core...

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Meet the FCM Team

Our executive team brings you the latest trends in branding, marketing and PR and helps you apply them to help you build a successful brand. Check out our webinars, workshops and learning events.

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info@fullcapacitymarketing.com

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T: 310.567.0038 // FX: 760.274.6235

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